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The Startup Checklist for Equine Businesses

$12.00

Starting a horse business doesn’t have to feel overwhelming. The Startup Checklist walks you through the exact steps you need to turn your barn dream into a real, professional business. From paperwork and branding to websites, social media, and client processes, this checklist makes sure you don’t miss a single step.

Whether you’re launching a lesson program, tack shop, bodywork service, or equine photography business, this checklist helps you build a strong foundation from day one.

  • Paperwork & legal setup essentials (business name, licenses, insurance, business plan)
  • Branding basics to define your audience and create a consistent identity
  • Website setup steps so you launch with confidence
  • Social media checklist to show up where your clients are
  • Client process reminders (contracts, payments, booking system)
  • Marketing must-haves to get your name out there
  • Riding instructors and trainers
  • Barn owners and boarding operations
  • Equine bodyworkers and therapists
  • Horse photographers
  • Equestrian product shops
  • Anyone ready to launch their horse business with confidence
  • Saves time — no more second-guessing what to do next
  • Keeps you organized during the chaos of starting a business
  • Helps you avoid the common mistakes most new equine entrepreneurs make
  • Easy to print, save, and check off as you go

Stop dreaming and start doing

Hey, Horse Girl.

Starting your horse business doesn’t have to feel overwhelming. The Startup Checklist gives you every step you need to move from “dreaming about it” to actually running a legit, professional business.

This isn’t just a list of random to-dos. It’s a roadmap created specifically for horse business owners — so whether you’re starting a lesson program, offering bodywork, opening a tack shop, or growing a photography business, you’ll know exactly what to focus on first (and what to save for later).

And the best part? You can download it for free when you join The Horse Girl Startup email list. (Or grab it as a one-time purchase if you’d rather not be on the list.)

Either way, you’ll walk away with a clear plan to get your horse business off the ground — no guesswork, no stress.